SEEN Magic Serum - Anti Frizz Hair Serum for Sensitive, Eczema & Acne Prone Skin

From the brand Dr. Iris Rubin, a Harvard-trained dermatologist and founder of SEEN, comes a reinvented approach to hair care. SEEN recognizes that haircare is an essential part of good skincare, creating products that promote skin clarity and healthy hair without compromises.

Developed by Dr. Iris Rubin, a Harvard-trained dermatologist, SEEN's award-winning, clean, non-comedogenic, and non-irritating luxury hair care line is leading the "skinification" of hair, anchored in science. The products are designed to deliver gorgeous hair while respecting the skin.

SEEN offers fragrance-free versions of all its products. Prior to launching SEEN, Dr. Iris Rubin was the Medical Director of the Dermatologic and Vascular Laser Surgery Program at Children's National Medical Center, where she treated children with disfiguring vascular birthmarks and scars. SEEN provides financial support to expand access to leading-edge dermatology laser treatment for children with disfiguring birthmarks and scars in developing countries.

The award-winning SEEN Magic Serum, Fragrance Free, was developed specifically to be safe for sensitive and acne-prone skin. It reduces frizz, adds shine, nourishes, and provides hair with protection against heat up to 450°F for stronger, smoother, and healthier-looking hair in just seconds. The serum is non-comedogenic (won't clog pores) and safe for sensitive skin, earning the National Eczema Association Seal of Acceptance and the "Best for Sensitive Skin" Trusted Choice badge by SkinSAFE.

The serum contains three key ingredients: Hemisqualane, a plant sugar-derived alternative to silicone that provides color and heat protection, reduces frizz, and keeps hair looking and feeling smooth; Squalane, a natural, plant sugar-derived moisturizer that nourishes locks, restores luster, and adds instant glass-like shine and softness; and Ethylhexyl Olivate, derived from olives, which softens and nourishes the hair.

To use the SEEN Magic Serum, apply 2-5 drops to damp or dry hair, focusing on the mid-lengths and ends. It can be used before styling or as a finishing serum for extra shine and frizz control, and can also be mixed with SEEN styling creams for even more hair-transforming results. The serum reduces hair breakage by up to 81% after a single use, according to independent third-party lab testing.

In addition to the Magic Serum, SEEN offers a range of other haircare products, including a gentle, sulfate-free shampoo, a lightweight conditioner, a conditioner for drier hair, a curl-defining styling creme, a heat protectant styling creme, and a soothing scalp treatment. All of these products are dermatologist-developed, non-comedogenic, safe for sensitive skin, color-safe, and PETA and Leaping Bunny approved.

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